top of page

Introduction to
World K-Pop Center

The World K-Pop Center, located in Namsan, Seoul, the heart of South Korea,
Establishing branches worldwide and Korea's top entertainment agencies, broadcasting companies, and public institutions
It is a specialized institution that provides world-class K-POP education programs in cooperation.
Ministry of Culture, Sports and Tourism, Korea Tourism Organization, etc.
A credible K-POP education that distributes education and content in partnership with government agencies
It is establishing itself as a hub .

1. World K-Pop Center, which has been at the center of the Korean Wave
In the 'Overseas Korean Wave Status Survey' recently conducted in 26 countries
K-POP has been selected as the number one image that comes to mind when thinking of 'Korea' for seven consecutive years.
In addition, the global influence of Korean culture surged from 31st in 2017 to 7th in 2022, and
Over the past five years, the economic impact of the Korean Wave has exceeded 37 trillion won.
This means that culture plays a significant role in national competitiveness and job creation,
At the center of it all is undoubtedly K-POP.
The global success of K-POP is due not only to the individual capabilities of the artists
It was possible thanks to the systematic Korean-style education system and talent development process.
Just as football powerhouses have built their competitiveness through youth systems,
K-POP has also grown on a long-term educational infrastructure.
The World K-Pop Center amidst this trend
It started as the nation's first and largest specialized K-POP educational institution.
Its predecessor was the Hallyu Training Center at Paju English Village,
Representative K-POP audition programs such as <Produce 101> and <Produce 48>
It was born here.
From the beginning of the Korean Wave to the present and globalization
The World K-Pop Center has always led value creation and globalization from the center of K-Pop.

2. Globalization of the K-POP Education System and Operation of Global Branches
As K-POP establishes itself as a culture shared by the whole world
Overseas interest is expanding beyond artists to the K-POP education system itself.
The World K-Pop Center in line with this trend
We are spreading our independently established systematic K-POP education system to the world.
Establishing branches in various countries overseas to expand K-POP culture education businesses and content, and
We are sharing the know-how of South Korea, the home of K-POP, with the local region.
In particular, rather than simply replicating the headquarters system,
By applying localized educational models tailored to the culture and characteristics of each country
Our strength lies in an operational approach that combines the unique character of the branch with the expertise of the headquarters.
urrently, branches are operating in Japan, Mongolia, Indonesia, Peru, and other countries,
Conducting local K-POP auditions directly at the Korean headquarters via video screening, etc.
We are maintaining close exchanges.
In addition, we continuously dispatch professional trainers from Korea overseas.
It is also contributing to the transfer of K-POP know-how and the creation of trainer jobs.

3. Taekwondo and K-Culture Linkage, All-round Global Expansion
The World K-Pop Center has also maintained a close cooperative relationship with Taekwondo, the origin of the Korean Wave.
A performance incorporating Taekwondo movements into K-POP and
The convergence education method that combines K-POP with Taekwondo education
It is receiving a great response, recognized for both its performance and educational value.
In cooperation with major Taekwondo organizations such as Kukkiwon and Taekwondowon
Dispatching K-POP trainers to Taekwondo dojangs,
Taekwondo instructors completing K-POP certification courses, etc.
We are continuously expanding the scope of educational exchange.
Representative examples include
Held during the visit of the Bulgarian Royal Family and UNESCO Goodwill Ambassadors to Korea
With the World K-Pop Center K-POP experience program, and
of the 'Kim Un-yong Cup International Open Taekwondo Tournament' held at Muju Taekwondo Park
It includes hosting main celebratory performances and experience events.
Along with this, we are also conducting global projects linked to various K-cultures, not just Taekwondo.
'Global Seoul Festa' inviting ambassadors from 70 countries,
Through the global K-POP audition project <Click the Star> targeting 32 countries
We foster K-POP artists representing each country and
We are creating a venue for K-POP festivals and cultural exchange around the world.
The World K-Pop Center is centered on K-POP
Introducing the entirety of Korea's representative K-culture, such as Taekwondo, Gimbap, and beauty, to the world,
We are continuously expanding new possibilities for the global culture industry.

The World K-Pop Center aims to help K-Pop, which originated in South Korea, become a global culture.
We are expanding the global stage through education, exchange, and content.
Introduction to World K-Pop
Introduction to
World K-Pop Center
bottom of page

